Public Relations 101 Masterclass is an Online, on-demand course and agency employee training for new PR professionals and publicists on media relations 101 who seek a Public relations course that’s focused on PR training.
The Public Relations (PR) 101 Online Masterclass course will empower your team members to become public relations professionals and learn how to build relationships with journalists. Get the resources they need to start the next level of their PR career and be a helping hand to you.
The Public Relations (PR) 101 masterclass course consists of 6 core modules and 3 bonus modules alongside 3 different learning resources, all available for your team.
Need more or less than 2 seats?
Final sale. No resell or giveaway rights. All purchases and insights are for one business.
Increase your revenue by offering value.
Improve the client journey - from a cold lead to continuous results.
Create an environment that values your time and helps you be your best self to deliver outstanding work and results.
Get your time back and give your team some time back.
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The PR Agency System is a LIFESAVER! I came from the corporate world and was able to start and grow my agency but I knew that I didn't have enough systems and processes in place to take it to the next level. And I honestly didn't know how to create them myself nor did I have the time. As a small but mighty team, we didn't have a huge budget to bring on a Fractional COO but Erin offered the PR Agency System as our first step and we went with the VIP option to get some additional coaching, and all I can say is it was so easy to implement these into the business. It has given us the systems to bring in more clients, add more team members, and not have everything fall apart. Thank you so much Erin and the Agency Owner Lab team for creating this and sharing it with us!"Jasmine Spencer
I was so tired of being caught up in the day to day work with clients that I honestly started to question why I worked for myself. I felt like I was still working for someone else. Then I found the PR Agency DFY System and purchased it immediately. I took one full day to customize it to my business and team of both employees and contractors/freelancers and then put it all together as suggested to create our Agency Handbook. Everyone was so happy to have processes written down with such specific instructions and details, and something to refer to rather than having to ask questions. It not only helped new team members but current ones who were trying to figure out how things were changing as we were growing. Our team is happier. Our clients are happier because we have a systemized approach now and they feel we are delivering even more value, yet we are not doing any extra work. If anything, it has saved us time! And we were able to increase retainers and revenue because the value giveb and organization increased. I cannot recommend the system as well as any products from Agency Owner Lab enough.Tara Bethany
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While we provide the highest and best level of content, we are unable to make promises or guarantees with respect to any outcome from any purchase. We cannot and do not guarantee success or any specific level of income or results associated with the services or content provided. By making a purchase, you understand that ultimately you are responsible for your own success in business and this content is designed to enhance, supplement, and support your business in your efforts to grow. We are not lawyers, so please consult your contract/proposal with a lawyer. All content is created as a baseline example. Because of this, no refunds are offered. By purchasing, you agree to this disclaimer. And you agree not to share any content, strategies, systems, or knowledge from these products and services with anyone outside your organization.
Empowering public relations (PR) and marketing agency owners and consultants to increase profit with less stress.